Making connections across cultures
The world is becoming a more connected place. It’s multi-faceted and full of opportunity. People now do business across boundaries that would have been impossible to cross a few years back. Digital technology has transformed media channels and trade agreements have opened the door to some of the world’s largest markets. Is your brand equipped to make the most of this exciting new world?
We’ve been doing it since 2009
Pauline Gao started MultiMarketing in 2009 after graduating with a BA in Commerce, Management and International Business from Auckland University. With strong roots and business connections in both China and New Zealand, she had the vision for a new kind of marketing agency. One that could help Kiwi enterprises access the affluent Chinese-speaking market in New Zealand and also build powerful brands offshore.
Content is the key
And it has to be the right content. Not just a translation of your current brand ads – no matter how excellent they are – or a tweaked execution of your existing strategy. Building a brand that resonates across the boundaries of culture and language takes insight and experience from both sides of the fence. MultiMarketing will create content that engages the people who haven’t received your message – yet. But they will.